Digital experience series - Episode 3: The psychology of digital experience

Watch the third episode of the Clicktale and BounceX webinar series, Digital experience: through the behavioral lens.

In this episode, Dr Liraz Margalit, Head of Behavioral Research at Clicktale, explores the key lessons in human psychology when analyzing digital data sets:

  • How to identify customers' rational and emotional decision-making
  • Why some decisions are conscious, and others are unconscious
  • Why it's imperative to consider context and intent
Talk to us to explore how customer experience analytics can improve your business