Redesigning your website is a great opportunity to brush up your business’s image, but also increases risks of breaking flows that work and lowering conversions.
Leveraging customer experience insights is the best way control testing and development expense, accelerate rollout and minimize risk. Steer your redesign to success by:
- Distinguishing flows from your legacy site that are well-worth preserving from those that trip customers up and are best left behind
- Integrating KPI-building functionality in the site from the start
- Redesigning one step at a time, gathering insights as you go
Download "Granular customer experience: the key to smart redesign" now to learn how to save time and slash costs for your next redesign.