Hear from Luke Horgan, Director, Digital Channel Analytics at USAA, and Dr Liraz Margalit, Head of Behavioral Research at Clicktale, as they share ground-breaking use cases, including deep analysis of data, digital behaviors and customer journeys.
Make the move from digital firefighter to experience leader, and learn:
- How to apply different lenses to digital data and gain rich customer insight
- How unique insight can be used to enhance digital experiences and journeys
- Real digital behavioral patterns that impacted the funnel at USAA