JustFab & Clicktale: Driving e-commerce for a revolutionary fashion retailer

 
TechStyle fashion Group, owner of fashion retail brands JustFab, Shoedazzle and Fabletics, utilized Clicktale's experience analytics to build a comprehensive view of the customer journey, and identify measurable digital behaviors that resulted in an increase in conversion 3X the industry average.

Watch the video below to hear Traci Inglis, Brand President, JustFab and Shoedazzle discuss how she perfects the brands' customer experience and helps her team gauge user behavior, and ultimately intent to purchase.

 
TechStyle now considers experience analytics as "mission critical at every stage of the sales journey, validating customer experiences and uncovering ways to improve all elements of the digital customer journey and experience."
 

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