Digital experience series - Episode 4: Human emotions in digital channels

Watch the fourth episode of the Clicktale and BounceX webinar series, Digital experience: through the behavioral lens.

In this first episode, Dr Liraz Margalit, Head of Behavioral Research at Clicktale, explores: 

  • The essential role memory, emotion and habit play in online decision-making
  • How to smooth over the complex interplay between all these psychological forces
  • Tactics for strategists to uncover the intent behind raw behavioral data.
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