Yael Tolub

  • 5 reasons to invest in customer experience software

    5 reasons to invest in customer experience software

    The first fundamental rule of growth hacking or growing your business is to utilize your existing traffic to the max – whether it’s a new business or a well-established one…

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  • Six easy steps to reducing your bounce rate

    Six easy steps to reducing your bounce rate

    You invest in increasing site traffic: from paid to earned media, social engagement, campaigns, content, and more. And while increasing site traffic is important, there is something else you must ...

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  • Enterprises that mastered customer experience

    Enterprises that mastered customer experience

    Once a successful company, always a successful company? Hardly! 89% of the companies on the Fortune 500 in 1955 were not listed in 2014.

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  • The painful, valuable lessons of a website redesign

    The painful, valuable lessons of a website redesign

    Going through redesign of a legacy website is a strange process. What starts as an exciting, once-in-a-lifetime opportunity rapidly turns into a nightmare, and ends with countless sleepless nights, only a small dent to one’s sanity, if you’re lucky, and a great new site.

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  • Are you holding the map upside down

    Are you holding the map upside down

    How to Analyze Your Site’s Heatmap? These days, it seems as if it is not only true that “there’s an app for that,” but there is a map for that...

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