Geoff Galat

  • Why preparation is key to a successful Black Friday sales weekend

    Why preparation is key to a successful Black Friday sales weekend

    How retailers used Clicktale over Black Friday weekend to prove that experience analytics is mission-critical for success.

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  • In a hyper-demanding digital world, what can brands do to put experience first?

    In a hyper-demanding digital world, what can brands do to put experience first?

    In today’s über-digital world, it can be too easy to forget that our customers are human beings, and not just conversion stats or marketing data points.

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  • E-commerce: Looking back, facing forward

    E-commerce: Looking back, facing forward

    In over 20 years of e-commerce, what myths have we busted and what truths have stuck? It seems that the three golden rules of e-commerce have become somewhat warped.

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  • Clicktale named Adobe Marketing Cloud innovation partner of the year

    This year, at Adobe Summit in Las Vegas, we hit the jackpot. But it was not Lady Luck that led Adobe to name Clicktale as their “Most Innovative Partner” for 2015, but rather the impressive depth and breadth of our integrations with Adobe products, and the winning stories of Clicktale-Adobe customer success.

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  • Seven reasons to get excited about the latest news in experience analytics

    Seven reasons to get excited about the latest news in experience analytics

    Last week the official press release announcing the Clicktale Experience Cloud went across the wire. The announcement is the culmination of a tremendous amount of effort over the last year across the whole of our company.

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  • How to build loyalty without a human touch

    How to build loyalty without a human touch

    Technology has been disrupting the business world for a long time now, yet some brands are still trying to ‘be digital’. The truth is that no one should even be thinking about digital anymore – everything is digital!

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  • Losing customers has never been easier

    Losing customers has never been easier

    Nobody likes losing customers, but in this world of rapid change, it’s never been easier. Customers’ expectations for the experiences they receive have changed significantly.

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