As vice president of product, Yael is responsible for Clicktale’s product strategy and roadmap. Her team delivers innovative products, driven by both data and behavioral science, helping leading brands improve interactions with their customers. A Clicktale veteran since 2013, she has served in numerous other leadership roles, including vice president of strategic projects and vice president of marketing.
Yael brings over a decade of expertise in product, marketing and business strategy. Prior to Clicktale, she held management positions in product and strategy at companies such as MediaMind (today, Sizmek) and Plymedia.
Yael holds a LLB from the Hebrew University of Jerusalem and an MBA from MIT Sloan School of Management.