April 4, 2018, San Francisco, CA – Clicktale, a leading provider of experience analytics has today been awarded the “2018 Customer Experience Vendor Excellence” award from the Temkin Group. The award recognizes software companies, research firms and consultants that have helped their clients deliver a truly unique and positive experience for their end customers.
Temkin Group, a leading CX research and consulting firm, recognized Clicktale for the strength of its product, the tangible business benefits it offered, and the company’s unique ability to improve customer experiences through psychology, data and experience analytics.
The Clicktale platform allows businesses and brands to look beyond traditional metrics, analyzing complex behavioral patterns based on millisecond-level actions such as hovers, clicks and scrolls. Using this information, businesses can tailor their websites, apps and digital activities to deliver the very best digital experiences and drive tangible business results.
Commenting on the award, Geoff Galat, Chief Marketing Officer at Clicktale said, “Today’s brands need to put customer experiences at the heart of everything they do. From the way a business builds its website, right through to the way it manages after-sales support. Our product helps many of the world’s biggest brands achieve this, using unique data to develop experience-driven insights that no other analytics vendor can provide.”
“The Customer Experience Vendor Excellence award recognizes that work and helps to further cement our commitment to improving customer experience across all aspects of both our own, and our customers’ organizations.”
Clicktale taps into the wisdom and behavior of millions of visitors so that businesses can deliver the best digital experiences to drive amazing business results. Complex behavioral patterns are synthesized based on millisecond-level actions such as hovers and scrolls, enabling businesses to interpret their customers’ digital body language and understand intent. The pioneer in Experience Analytics, Clicktale marries cognitive computing, machine learning and psychological research to automatically surface issues and answer questions that keep executives up at night. With unique behavioral data, clear visualizations, and world-class customer experience expertise, Clicktale is driving the “Experience Era” at the world’s leading brands.
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